Pete Smith

General Manager & Senior Vice President of Operations – Vehicle Services Division

Mr. Smith is General Manager & Senior Vice President of Operations for GCA’s Vehicle Services Division, which provides labor management and support services for over 100 rental car locations throughout the United States.

Prior to joining GCA, Mr. Smith held senior-level positions with Hertz, including Region Vice President of Operations for Hertz Equipment Rental and Region Vice President – Northeast U.S. and Canada Operations for Hertz Rent-A-Car.  He has extensive experience of rental car location operations, given his well-rounded background as a General Manager, Area Manager, Manager of Service Quality, Service Quality Analyst, Location Manager, and Counter Sales Representative.

Mr. Smith received a Bachelor of Science degree in Business Management from the University of Maine and holds a Lean Six Sigma Green Belt certification.




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